Creostudios pursues its path toward sustainability through the ForesightBox* project. The collaboration with the course in Systemic Design at the Polytechnic University of Turin led to the development of a project with a positive impact on the territory, local businesses, people and the environment. An innovative and inspiring path that guides the consumer towards choosing a more sustainable lifestyle: a selection of local products to be known and valued, guidelines and valuable advice to increase awareness in everyday life.

ANALYSIS AND EXPLORATION OF THE CONTEXT

The project's development followed a path laid out in several stages. At the preliminary stage, in-depth research was carried out regarding the concept of sustainability and the relationship between consumers and companies regarding this issue. A survey of the Piedmont allowed us to identify and analyze companies that adopt sustainable solutions in the entire production chain. These are the businesses that ForesightBox* wanted to highlight and bring to consumers' attention, guiding them on a path of discovery toward truly sustainable products to be included in their daily purchasing choices.

THE IMPORTANCE OF THE RAW MATERIAL

The virtuous companies selected belong to different sectors and produce frequently consumed items, such as food, cosmetics, and personal and household hygiene products.

It is intriguing to observe how a raw material can be used in so many different ways. Each component is essential, and even those commonly part of production waste can be resources that lead to the creation of other products. This "chain" concept is the circular economy, a production model necessary to preserve the environment and the possibilities of future generations.

WHY A BOX

ForesightBox* brings sustainability into users' homes: a series of boxes, a selection of local sustainable products, stories, tips and useful information. Each ForesightBox* consists of seven items featuring the same basic ingredient: a new product is unveiled each day, and the overall experience lasts one week. Each article is accompanied by printed and digital content: a journey of discovering the area and selected companies, an inspiring itinerary toward awareness for positive daily impact. ForesightBox* is a project in development, contact us for more information.